Marketing Communication Manager

Additional Locations: (n/a)

Purpose and Passion • Comprehensive Benefits • Life-Work Integration • Community • Career Growth

At Boston Scientific, you will find a collaborative culture driven by a passion for innovation that keeps us connected on the most essential level. With determination, imagination and a deep caring for human life, we’re solving some of the most important healthcare industry challenges. Together, we’re one global team committed to making a difference in people’s lives around the world. This is a place where you can find a career with meaningful purpose—improving lives through your life’s work.

About the role:

Develop, manage and execute strategic communications plans and initiatives, and ensure all are aligned with overall goals and objectives for the Peripheral Intervention (PI) marketing division.

Work closely with the Product Management team and other cross functional teams to develop strategies and tactics for programs and product launches across integrated communications channels such as tradeshows, social, digital, video, print, etc.

Your responsibilities include:

  • Develop and manage global strategic communication plans, in close partnership with the Product Marketing team, that take into consideration both the goals of an individual initiative and business, as well as divisional/corporate objectives.
  • Manage the coordination of the development, design, and production of marketing materials while communicating with external vendors.
  • Manage and ensure consistency in the Boston Scientific brand for all Franchises.
  • Develop in-depth communication plans to educate non-physician stakeholders, including the Economic Buyer and hospital administrators, of the intended benefits of the PI technologies.
  • Execute integrated global product communication programs for all PI launches, utilizing cutting edge communication technologies within all channels.
  • Develop patient education and direct to patient / customer marketing programs as appropriate and needed.
  • Communicate proactively to group manager and product managers, in order to manage expectations, timelines and logistics.
  • Identify, partner with, and manage appropriate resources (i.e., vendor relationships, other internal departments, etc.) to ensure that communication plans meet objectives.
  • Develop and maintain budgets while ensuring cost saving measures; accountable for implications on general business management.
  • Evaluate program impact and reassess objectives and outcomes; responsible for continuous improvement of the communication plan.
  • Keep abreast of industry standards and trends as related to responsibilities.

What we’re looking for:

Basic Qualifications

  • Bachelor’s level degree required
  • 3 years of experience in Marketing Communications, Marketing, Advertising, or related field
  • Ability to manage multiple projects with different stakeholders
  • Excellent communication skills with the ability to think strategically

Preferred Qualifications

  • Experience implementing multi-channel marketing communications plans
  • Agency experience or experience within the medical device, pharmaceutical, or healthcare industry

About us

As a global medical technology leader for more than 35 years, our mission at Boston Scientific (NYSE: BSX) is to transform lives through innovative medical solutions that improve the health of patients. If you’re looking to truly make a difference to people both around the world and around the corner, there’s no better place to make it happen.

Boston Scientific is an Equal Opportunity Employer – Race, Color, Religion, Sex, Sexual Orientation, Gender Identity, National Origin, Disability, Veteran

Requisition ID: 454344

Nearest Major Market: Minneapolis
Job Segment: Communications, Medical, Marketing Communications, Medical Technology, Marketing, Healthcare